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Apple confirms iPhone 15 launch in September; Price should go up

by Janes

Apple will launch the iPhone 15 on September 12 during a special event in the United States. The tech giant made the date official in an invitation sent to analysts, journalists and influencers. The prices and colors of the iPhone 15 will be announced at an Apple Special Event whose message of disclosure brings the word “Wonderlust”, which would be something like an unstoppable desire.

The company’s headquarters in Cupertino, California, to bring all the information firsthand. The Apple Special Event is scheduled to begin at 2:00 p.m. ET, with internet streaming. Usually the opening speech is given by CEO Tim Cook.

The format of the event is not yet known. The company has opted to hold a face-to-face meeting, but in which people watch a previously recorded video. So it was with the Apple Vision Pro, announced during WWDC 2023.

Some fans of the brand call for the return of the events in keynote format, in which executives take the stage to talk about technical data, price and other details of the products. I particularly believe that this appeal will not be heeded. Most likely, the company will continue to show ready-made films.

What to expect from the iPhone 15?
The iPhone 15 line is expected to repeat the same structure seen in 2022. There would be four smartphones:

iPhone 15
iPhone 15 Plus
iPhone 15 Pro
iPhone 15 Pro Max (or iPhone 15 Ultra)
Everyone should offer the pill-shaped notch that Apple has commercially called Dynamic Island. Nowadays, only the products of the Pro/Pro Max strand have the technology.

Probably the company will announce the new A17 Bionic processor. It should figure in the most expensive smartphones, while the current A16 Bionic would stay for the most basic versions.

The iPhone 14 Pro Max was the best-selling first-half phone model worldwide. The iPhone 14 Pro and iPhone 14 complete the top 3 of the ranking prepared by the consultancy Omdia.

There’s a lot of talk about the adoption of titanium in the frame of the iPhone 15 Pro and iPhone 15 Pro Max. It is a more sophisticated, light and durable material than brushed steel. In addition, you need to know what the colors of the iPhone 15 will be.

Given the new material, do not be surprised if prices get more expensive. Titanium costs more than the other metals used in Apple’s smartphones. Nowadays, the devices of the Pro series cost from R $ 9,499 in the official store

The End of Lightning
It is also highly likely that the apple company will announce its first line of smartphones with USB-C port for charging. It will be the end of Cape Lighting after more than a decade. The European Union has given a deadline for all chargers and phones to use a kind of universal standard.

The recharge speed should reach 35W.

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